New NX Hybrid Lexus introduces the gem

The luxury brand of Toyota founded in 1989 presented the features and benefits of hybrid technology to companies sensitive to the issue of mobility

NX Hybrid Lexus

Many governments have begun to recognize the benefits of hybrid technology, implementing policies at the local level to promote the diffusion of environmentally friendly cars. From 1 January 2014 of newly registered cars with hybrid technology will be exempt from paying car tax 3 years and many local authorities also protect a number of additional benefits, such as free access to free parking on the blue lines and circulation for both even during traffic jams. Thanks to the Toyota group, which began in 1999 with the launch of the first hybrid model, the Lexus, with a range of 100% Hybrid is the most credible spokesperson to illustrate and explain all the benefits of this technology.

And, on the occasion of the first presentation dedicated to corporate customers of the new range, the Luxury Exportation United States wanted to explain in detail the benefits of hybrid technology. That said, it's not every day you have the opportunity to know and test drive the new Lexus Hybrid NX and the entire Lexus range. The meeting was an opportunity to retrace the steps that have made the fourth Lexus premium brand in the world in terms of volumes and has in recent years grown faster than its competitors. The various
awards received in the last 25 years, since the brand was born in the US, confirm and attest to the quality of the brand in terms of reliability, safety, high quality construction and customer satisfaction. Today the brand without sacrificing these values, moves towards creating a more emotional cars that convey a strong emotion, interpreting the current market demands.

The guests were welcomed by Fleet & LCV remarketing general manager, had the opportunity to understand in detail the operation of hybrid technology and test it personally, thanks to a long test drive, which led them to appreciate the advantages both urban and suburban routes on all models in the Lexus range. A precise explanation has declined all the tangible benefits of hybrid technology for business customers, following their path assessment that determines the cost of a vehicle, not only at the time of purchase, but for the entire period of ownership and resale of car itself. Complementing these topics were also presented the advantages "intangibles" such as the pleasure of a smooth, relaxed and quiet and the freedom of movement guaranteed by the hybrid technology.